Thazin - BBP

Business Banking Portal

The project aims to create a comprehensive and user-friendly online platform that offers a range of banking services provided specifically for businesses.

My Role

UI/UX Designer

Company

Yoma Bank (2022-2023)

Project Overview

The project aims to create a comprehensive and user-friendly online platform that offers a range of banking services provided specifically for businesses. The portal provides an efficient way for businesses to manage their financial activities, access account information, and perform various transactions in a secure and convenient manner.

We aim to enhance customer experience, streamline banking operations, and contribute to the bank's competitive advantage in the business banking sector.

Problem Statement

Businesses often face challenges when dealing with traditional banking processes. Manual paperwork, long wait times, and limited accessibility can hinder their financial operations and growth.

Objectives

Streamline Business Banking Processes

Reduce manual paperwork and automate routine tasks.

Simplify complex banking procedures for ease of use.

Improve User Experience

Design intuitive, user-friendly interfaces that reduce the learning curve for users.

Minimize wait times and enhance the overall efficiency of banking operations.

Facilitate Stakeholder Collaboration

Foster effective communication and collaboration among team members and stakeholders.

Challenges

Lack of Preliminary Research

Without initial interviews or research, understanding user needs and pain points was a significant challenge.

Complex Requirements

Business banking involves complex processes and regulations that needed to be simplified without compromising functionality.

Timeline Pressure

The project timeline was pushed due to the addition of multiple stakeholders and developers midway through the project.

Stakeholder Alignment

Coordinating and aligning the diverse perspectives and requirements of multiple stakeholders was crucial.

Technical Constraints

Integrating new designs with existing systems and ensuring seamless functionality was technically challenging.

Solution

User-Centric Design

Despite the lack of initial research, we relied on domain knowledge and iterative feedback from stakeholders to guide our design decisions.

Conducted rapid prototyping and usability testing with internal stakeholders to gather insights and refine designs.

Simplified Workflows

Streamlined complex business banking processes into intuitive, step-by-step workflows.

Reduced manual paperwork by digitizing forms and incorporating electronic signatures.

Enhanced Accessibility

Developed a responsive design to ensure the banking system was accessible on various devices, including desktops, tablets, and smartphones.

Implemented features such as easy navigation, search functionality, and real-time notifications to improve user experience.

Collaborative Approach

Fostered close collaboration among designers, developers, and stakeholders through regular meetings and agile methodologies.

Utilized project management tools to track progress, manage tasks, and ensure timely delivery.

Technical Integration

Worked closely with the development team to ensure seamless integration of new designs with existing banking systems.Conducted thorough testing and quality assurance to identify and resolve any technical issues.

Design Approach

I have followed the following approach to accomplish the business goals and user needs.

User-Centered Design

Although we lacked initial user research, we leveraged domain knowledge and iterative feedback from internal stakeholders to inform our design decisions.

Developed personas and user scenarios based on stakeholder insights to guide the design process.

Iterative Prototyping

Created low-fidelity wireframes to visualize initial concepts and gather feedback.

Progressed to high-fidelity prototypes, incorporating stakeholder feedback and usability testing results at each stage.

Responsive Design

Ensured that the banking system was fully responsive and optimized for various devices.

Focused on providing a consistent user experience across desktops, tablets, and smartphones.

Visual Design and Branding

Developed a cohesive visual design that aligned with Yoma Bank's branding guidelines.

Focused on creating a professional and trustworthy look and feel to instill confidence in users.

Collaborative Development

Maintained close collaboration between designers, developers, and stakeholders through regular meetings and agile sprints.

Utilized project management tools to track progress, manage tasks, and ensure alignment with project goals.

Simplified Workflows

Streamlined complex business banking processes into clear, step-by-step workflows.

Designed intuitive interfaces that minimized user effort and reduced the risk of errors.

Some HiFi UI Designs

Conclusion & Takeaways

The redesign of Yoma Bank's business banking system was a challenging yet rewarding project. Despite the initial lack of research and tight timelines, our team's adaptability, collaboration, and user-centered approach enabled us to deliver a solution that addressed the key pain points faced by businesses. The new system streamlined banking processes, reduced wait times, and improved accessibility, ultimately supporting the financial operations and growth of Yoma Bank's business clients.

This project highlights the importance of flexibility, effective teamwork, and a relentless focus on user experience in delivering successful UI/UX solutions for complex financial systems.

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